We are management consultants in the field of reputation and communication. We operate at a senior level and work closely with organisations to understand their businesses, their audiences, their communications needs and their objectives. We take an informed, dispassionate view of how the organisation is currently communicating in order to identify inconsistencies or under-utilised communication opportunities.
Working side-by-side with our clients, we develop and deliver a sustained programme of communication, producing and distributing the content to get your message across – not just heard but heard, absorbed and understood – to the people that matter to you, internally and externally.
We look at the communications landscape as a whole, but pay particular attention to traditional, search and social media, and make sure your communications match the behaviours and preferences of your audience.
Today, organisations don’t have to wait for someone else to write about them – they can create their own media using blogs and YouTube and share it using Twitter, Facebook, and other social media tools.
But turning on these tools is one thing. You need a strategy to produce the content, understand the conversational marketing medium of social media and be ready to harness the power of real-time PR.
We can also help to define (or re-define) the quintessential promise of the organisation, and find and develop the narratives which speak to that promise and which bring the organisation’s values and beliefs to life.
How can we help you?
- Communication consultancy, strategy and counsel
- Communication audit and analysis
- Conversational marketing
- Content strategy, creation and curation
- Crisis and issues management
- Cross-platform media relations
- Market research
- Market and channel development
- Media and crisis training
- Real-time PR
- Reputation-building communication programmes
- Social and search media asset development and curation
- SEO and analytics
- Stakeholder audit and analysis
Things we don’t do:
- Spam PR